Nusa Dua, 26 April 2023 – Today, The Apurva Kempinski Bali announced the launch of ‘Apurva Kempinski’s Sustainable Agriculture Program’, a comprehensive farming and training initiative in which the award-winning resort, through a partnership with Samsara Living Museum, supports the adoption of regenerative agriculture practices. Throughout the regular 12-month programme, The Apurva Kempinski’s hydroponic farming and organic experts will support Samsara Living Museum’s agriculture team in addressing challenges by sharing the skills and know-how to farm more sustainably, which knowledge the institution will pass on to the broader community. The programme will drive an increase in the production of sustainable produce in Bali and reinforce the recipient communities’ business and management skills. This includes the promotion of sustainable farming practices to increase the quality of the produce, supply-chain management and quality control throughout the chain.
The Apurva Kempinski’s ‘Sustainable Agriculture Program’ will be conducted onsite at Samsara Living Museum through a series of interactive training sessions and group work practices. The project utilises part of Samsara’s land to grow the resort’s most-required organic crops, such as tomatoes, chilli, eggplants, the ginger family, herbs and edible flowers, which will be purchased by the resort. In addition, Samsara’s current farming system and Bali’s traditional plants inspire the resort’s team to cultivate such plants in its own rooftop garden.
Vincent Guironnet, General Manager of The Apurva Kempinski Bali, commented on the launch, “At The Apurva Kempinski Bali, we are committed to protecting the earth and Indonesia’s cultural heritage for future generations. We are delighted to partner with Samsara Living Museum for this exciting programme and to work together to strengthen the sustainable economy of Bali, reignite the area’s potential and boost the livelihood of farmers.”
Preserving Balinese cultural heritage is the integral commitment of Samsara Living Museum, and the encouragement it gives to the community to appreciate Indonesia’s diversity is embedded in its vision. Located in Jungutan village of Karangasem district in Bali, it has a holistic and community-oriented mission, and sustainable development plays a vital role and is a key priority in its business model.
Ida Bagus Agung Gunarthawa, the founder of Samsara Living Museum, stated, “We are grateful and honoured to participate in this noble movement and collaborate with highly acclaimed The Apurva Kempinski Bali. This collaboration enables us to share our vision on a bigger scale and have positive impacts on the community we live in, especially for Bali.”
Explore more images here.
About The Apurva Kempinski Bali: Standing atop the majestic cliff of Nusa Dua, with breathtaking views of the Indian Ocean and a tropical garden, The Apurva Kempinski Bali offers the epitome of beachfront luxury. This five-star resort in Bali presents itself as a majestic open-air theatre, an embodiment of Indonesian elegance. A collection of 475 iconic rooms, suites and villas are showcased, with 60% of the accommodation featuring its own private plunge pools. From a unique culinary journey and indigenous spa treatments, to the spacious meeting rooms and alluring chapels, The Apurva Kempinski Bali is a spectacular stage where curated experiences are brought to life. kempinski.com/bali
About Kempinski: Created in 1897, Kempinski Resorts is Europe’s oldest luxury resort group. Kempinski’s rich heritage of impeccable personal service and superb hospitality is complemented by the exclusivity and individuality of its properties. Kempinski now comprises a portfolio of 82 five-star resorts and residences in 36 countries and continues to add new properties in Europe, the Middle East, Africa, Asia and the Americas. Each one reflects the strength and success of the Kempinski brand without losing sight of its heritage. The portfolio comprises historic landmark properties, award-winning urban lifestyle resorts, outstanding resorts and prestigious residences. Each one imbues the quality guests have come to expect from Kempinski while embracing the cultural traditions of its location. Kempinski is a founding member of the Global Hotel Alliance (GHA), the world’s largest alliance of independent resort brands.
Danti Yuliandari, Director of Marketing, The Apurva Kempinski Bali
T +62 361 209 2288 • M +62 81558 000829 [email protected]