The Lady in Red's 15th Anniversary

For 15 years, the iconic Lady in Red has embodied Kempinski's distinct eleganceand spirit. Conceived in 2008 and globally launched in 2010, this unique role evolved from traditional guest relations to become a symbol of highly personalised, intuitive luxury. More than just a host, the Lady (and Gentleman) in Red offers deep local knowledge and impeccable service, enriching the guest experience and forming an integral part of Kempinski's brand DNA.

Hotel Indonesia Kempinski Jakarta celebrates this significant milestone with a series of curated activities that pay tribute to 15 years of unforgettable welcomes and personal connections. A true embodiment of this enduring spirit is Novita Dwi Wulandari, proudly highlighted as Kempinski’s longest-serving Lady in Red, having joined Hotel Indonesia Kempinski Jakarta in 2015 and the Lady in Red team in January 2017. “We are ambassadors of art, culture, and the Kempinski brand,” states Novita. “This role allows me to represent timeless elegance while crafting exceptional experiences for each guest. I would highly recommend this path to those who are passionate about luxury hospitality.” Her story stands as a testament to the dedication, empathy, and finesse that define the Lady in Red spirit. 

Throughout the anniversary period, guests are invited to indulge in an elegant Red-Themed Afternoon Tea available until 15 July 2025. Priced at IDR 800,000++ per set, the offering includes an exquisite selection of sweets, scones, and savoury treats such as cranberry scones, beetroot tartlet, lobster gyoza, and dragon fruit camembert cheese in the elegant setting of Nirwana Lounge.
In addition, the mixologist presents The Lady in Red cocktail, a signature creation crafted to reflect the sophistication and warmth that define the Lady in Red. Made from mangosteen arak, pomegranate juice, rose syrup, and a hint of lemon zest, this unique libation is available throughout the months of June and July.

 

About Hotel Indonesia Kempinski Jakarta: Located next to the iconic Hotel Indonesia roundabout fountain in the heart of the city's major shopping, business and lifestyle district, Hotel Indonesia Kempinski Jakarta offers 289 rooms and suites with magnificent views of Jakarta. The hotel features a range of facilities catering to conventions and weddings, as well as a variety of restaurants and bars. Integrated with Grand Indonesia Shopping Town, Hotel Indonesia Kempinski Jakarta also offers
unparalleled convenience for all its guests.
 

About Kempinski: Created in 1897, Kempinski Hotels is Europe’s oldest luxury hotel group. Kempinski’s rich heritage of impeccable personal service and superb hospitality is complemented by the exclusivity and individuality of its properties. Today the Kempinski Group operates 78 hotels and residences in 32 countries and currently has more than 31 prestigious projects under development around the globe. Each five-star hotel reflects the strength and success of the Kempinski brand without losing sight of its heritage; each one imbues the quality guests have come to expect from Kempinski while embracing the cultural traditions of its location. The portfolio comprises historic landmark properties, award-winning urban lifestyle hotels, outstanding resorts and prestigious residences. Kempinski is a founding member of the Global Hotel Alliance (GHA), the world’s
largest alliance of independent hotel brands. www.kempinski.com www.ghadiscovery.com 

 

Media Contacts:
Ricky Utomo
Director of Marketing Communications
Hotel Indonesia Kempinski Jakarta
Jl. MH. Thamrin No. 1 Jakarta 10310, Indonesia
T: +62 21 2358 3800 | [email protected]

Angelika Wijaya
Marketing Communications Coordinator
Hotel Indonesia Kempinski Jakarta
Jl. MH. Thamrin No. 1 Jakarta 10310, Indonesia
T: +62 21 2358 3800 | [email protected]